unisex children's clothes
Home of the basic
We provide bright, unisex organic clothing for babies and children. We believe children shouldn't be pigeon-holed and should be free to express themselves through choosing whatever colours they want to wear, free of stereotyped slogans and embellishments. Our products are made from super-soft organic cotton in bright plain colours. These essential basics are perfect for mixing and matching with busy prints, or for layering under dungarees or pinafores.
Blog
International Women’s Day 2021
It's International Women's Day and, 110 years on from the first event, we look at the need for the celebration today through the lens of the current pandemic.
It's LGBT History Month
To mark LGBT History Month, I want to tell you about a friend of mine, Chris, and his story.
18 ideas for World Book Day
Does World Book Day take you by surprise and fill you with dread? Here's 18 ideas for simple costumes you can make at home using our bright basics.
Made in the UK
We know that quality and ethics are important when choosing clothing for your little people. We use soft organic cotton, which is custom dyed in the UK and all our products are manufactured ethically by a family-run company in Leicestershire, UK.